2024 RAM 1500 EV Shows Electric Muscle Truck Design with TRX Features in Apt CGI

While it’s clear that Ram will join the booming electric truck party a bit late, the Stellantis brand plans to use the customer focus card to grab a generous slice of pie. As such, the automaker has announced the Ram Revolution, an online and offline campaign aimed at gathering feedback from truck owners, with this being done in preparation for its 2024 Ram 1500 EV launch. Well, how about the future battery-powered Ram displaying some muscle assets? At least this is what the rendering we have here seems to suggest.

Aside from introducing the said campaign by launching the RamRevolution website for sharing thoughts and preparing the Ram Real Talk Tour, a one-year live effort to sit down with owners, Ram has offered little details about its upcoming electric truck.

Even so, the company has let it slip that the upcoming all-electric pickup will be introduced alongside a model featuring a range extender. Now, since truck owners often use their vehicles for hauling serious cargo and/or towing and these activities take a serious toll on the battery charge, having an ICE internal combustion engine that provides extra juice, with or without a direct connection to the wheels, makes full sense.

Set to hit the market in 2024, the vehicle’s platform and silhouette have been teased and you can find the images in the gallery below.

2024 Ram 1500 EV portrayed based on official images

Digital artist SRK Designs has worked to integrate the styling cues displayed in the teaser into a Ram model that has set the Internet on fire, namely the TRX.

And, thanks to the video below, we can see the 702 hp Hellcat recipient morphing into a futuristic-looking proposal with the said official styling cues in mind.

As mentioned in the intro, the competition of the 2024 all-electric Ram truck is strong: while Rivian has already brought its R1T to the streets, the other two Detroit giants have already showcased their machines, namely the Ford F-150 Lightning and the Chevrolet Silverado EV.

Speaking of the F-150, the Blue Oval has yet to mention any sort of connection to the performance truck history of the Lightning name and it looks like the company is simply focusing on offering the bulk of the buyers what they need rather than catering to the needs of velocity fans (we haven’t given up hope for a future performance derivative, though).

And it remains to be seen if Ram will do the same for its EV truck, which, by the way, has yet to receive an official name. The Stellantis brand could also choose to pay homage to its long line of ICE performance trucks (looking past the TRX, other examples involve the Viper-engined SRT-10s of the 2000s or the Lil Red Express introduced back in 1978).

Of course, with electric vehicle platforms allowing a greater deal of flexibility compared to conventional offerings, there’s also the possibility of Ram introducing “standard” trucks and adding a sporty model further down the line.



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