Ever since his days of being a makeup artist, Jeffree Star has been an avid car collector. The color pink has been tied to everything, just like in other aspects of his life. And while some builds were a bit ridiculous, this Rolls-Royce is actually pretty classy.
It’s often joked that Jeffree Star has more pink cars than Barbie. And there really was a Rolls-Royce in her little collection, a 1987 2-door convertible sold by Zima. I bet you’ve seen lots of Wraiths and Cullinans in pink, but most of them have been wrapped, whereas Jeffree’s is a classic that’s been done right, with paint.
Rolls-Royce has always been the brand you use to show off your success. But for most celebrities, that means dropping $500,000 on the SUV and fitting it with bigger wheels. Not Jeffree. Maybe he doesn’t like the Cullinan as much after the accident.
I’m no Rolls-Royce expert, but that looks like a Silver Cloud III, the model built between 1963 and 1966. Its most distinctive feature is the four headlights that are grouped together. But basically, all these classics were built by hand to some degree. They’re like moving luxury furniture
These 3rd-gen models had a separate chassis and have bodywork. Power came from a 6.2-liter, not an American V8, but one developed by Rolls-Royce that sent 220 horsepower through a GM Hydramatic gearbox.
As you’ll see in the video, West Coast Customs opts to swap this for a modern LS. It’s a necessary move, not only because it adds power, but maintaining a Rolls-Royce powertrain in its original condition is very difficult.
And even though the silver paint looks immaculate, the body shop guys just take everything to the next level, straightening every line, tightening every panel gap. The pink paint is applied in a multi-stage process. It’s got a metallic tint to it, which almost makes it look stock.
Meanwhile, all the opulent chrome gets polished like silverware. Pink wheels and an interior with custom-made pink leather are also part of the transformation, naturally. We’re talking about giant disc wheels with a white wall here, basically making this into a high-rider Rolls.
About Jeffree and WCC
Jeffree Star has a number of other pink cars in his collection. We remember the BMW i8, Lamborghini Urus and the McLaren 570S. He’s clearly come a long way since his first ride, a 1999 Nissan Sentra.
Dreams really do come true, and not just because Jeffree has so many Instagram followers. No, he actually started off with music, releasing songs on MySpace and eventually making the album called Beauty Killer in 2009. Nowadays, it’s more about fashion and makeup collections, though.
Founded in 1993 by Ryan Friedlinghaus, West Coast Customs became famous because of the hit MTV series Pimp my Ride. There, the team showed off what it could do in terms of customization and quickly became one of the go-to places for premium car makeovers.
Of course, you need a lot of money for these full rebuilds, so most of their customers are celebrities. For me, the most famous recent builds are the widebody Rolls-Royce made for Justin Bieber and the Will.i.am DeLorean and Tesla.